Tio Pepe’s Karinderia launched its first store at Edsa Central Marketplace, Mandaluyong City, Metro Manila,Philippines in August 2007. This ground breaking quick service cafeteria or “karinderia” style restaurant also launched its own Instore Radio Station, Radyo ni Tio Pepe. Radyo ni Tio Pepe completes the dining experience of great inexpensive home cooking and a clean friendly restaurant with cheerful dining music. Music caters to the broad masses who work on a very tight budget, yet wish to enjoy great food, a clean restaurant, great service and good songs. The specialized radio commercials and announcements inform customers of new stores, new food to try and great offers and services. In time, customers and staff will be able to send their greetings, birthday wishes and request for songs through their mobile fones via SMS and through email.

The sound system for Tio Pepe’s new store was also sourced from audioWAV. The Icon ceiling speakers, subwoofers and amplifiers provide crisp quality sound throughout the store. Tio Pepe’s Icon systems are the same systems used by world renowned institutions and businesses such as the NASA Mission Control Center, Xiamen Gaoci International Airport and Marriott Hotel Group.

Mr Christopher Lanning, Tio Pepe’s Project Head, is pleased with his new Instore Radio station saying, “It’s upbeat and we’re very satisfied with it”. Mr Arnold Viray, Head of Operations, adds, “Big thanks to our friends from audioWAV who have helped us to come up with a cool ambience through their music”.

Radyo ni Tio Pepe is audioWAV’s seventh Instore Radio Station in the food industry.